Monday, May 14, 2007

Is a Star's Smile Worth the Stress for Charities?

Monday, May 07, 2007

It seems just about everyone in Hollywood wants to save the world these days.

Celebrities are looking for charities to represent, and charities are looking for celebrities to represent them. But is it really worth it to have a star supporting your cause when you're forced to deal with the diva demands, paparazzi penetration and personal problems that often accompany a famous face?

“Charities, of course, want big names to be their spokespeople,” said Roger Cook, director of public relations for The Children’s Miracle Network, which is dedicated to saving and improving the lives of children by raising funds for children’s hospitals across North America. “But the reality is that big names come with baggage.”

For example, Mothers Against Drunk Driving had every reason to be hopping MADD late last year when their spokesgirl, Miss Teen USA Katie Blair, was caught carousing with her sash sister, former Miss USA Tara Conner, and drinking while underage in New York nightclubs.

More at the Source



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