Monday, June 18, 2007

Ingenious twist on Beauty Pageant contest


.BREAKING NEWS.
Friday - Jun 15, 2007
Televisionpoint.com Correspondent
When 10 beautiful young women enter a television beauty pageant, they have every right to expect the high life. But instead, the dazzling beauties are dumped in the middle of the harsh Australian outback where they are about to get the shock of their lives.

Rescued by local cowboys, the 10 contestants are taken to live in a remote country town where they'll compete to win a Big cash prize, but those serious about winning can't fall back on looks. This reality challenge is about inner qualities and charm and the girls must dig deep if they are to stand any chance of taking out the 'Miss Popularity' crown.

The girls need to replace their vanity bags with sheer guts and determination because the folk from this outback town are the ones casting votes and ultimately deciding their fate. The challenges are tough, but the townsfolk are tougher when it comes time to choose who can stay and who must pack their stilettos and leave for home. Its about winning hearts and finding beauty within; because theres no room for princess behaviour in an outback town from Down Under.

Flecka Picardo, Regional Marketing Manager, Zone Reality Asia, says "India's appetite for reality TV continues to grow. Zone Reality's June line-up is guaranteed to satisfy the public's hunger for programming that shows real people experiencing real life. This month the channel premieres a truly captivating line-up of programming. Love Behind Bars is a riveting documentary that looks at prison romances, there are rich pickings in new elimination show I want to be a Hilton, where contestants vie to be part of America's most famous dynasty, and Miss Popularity promises an ingenious twist on the classic beauty pageant contest, Outback-style."

"Fans of Zone Reality will have noticed that the channel has recently introduced a local flavour to its on-air presentation. We're now airing short pieces filmed on location in India, which we think make the channel even more relevant and appealing to our viewing audience." Picardo says.



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