Sunday, July 20, 2008

PLANET HOLLYWOOD RESORT & CASINO TO HOST 2009 MISS AMERICA LIVE! on TLC

PRESS CONTACT:
Sharon Pearce
Miss America Organization
609.653-8700 x117
sharon@missamerica.org

PLANET HOLLYWOOD RESORT & CASINO TO HOST
2009 MISS AMERICA LIVE! on TLC

Saturday, January 24, 2009

Two-Hour Pageant Event Returns to Las Vegas and Will Air Live on TLC

The 2009 Miss America Live! event returns to Planet Hollywood
Resort & Casino in Las Vegas for a week of preliminary competitions,
culminating in a totally new live telecast on TLC,
Saturday, January 24 at 8 p.m. ET.


“We are delighted to have 52 of the most beautiful girls on the planet
returning here to their home at Planet Hollywood,” said Michael
Mecca, president and CEO of Planet Hollywood Resort & Casino. "This
is a wonderful event for not only Planet Hollywood, but for the city of
Las Vegas, and the Miss America Live! event returning to our property
gives us the opportunity to showcase our magnificent resort.”


The Miss America Organization is equally pleased with naming Planet
Hollywood as our Pageant home for the next two years. “We are
thrilled to be returning to Planet Hollywood again for this year’s
telecast,” said Art McMaster, president and CEO of the Miss America
Organization. “We are continuing to build on new traditions here in
Las Vegas and we are so pleased that Planet Hollywood Resort &
Casino has chosen to be a part of Miss America’s continuing history in
the entertainment capital of the world.”

"Planet Hollywood was a great partner in making last year's Miss America Live! such a success, and we look forward to working with them again to make the 2009 event even better," said Brent Zacky, vice president of programming for TLC.


The 52 Miss America contestants will sweep into town in January to
begin preliminary competitions in Swimsuit, Talent and Evening Wear.
The three nights of preliminaries will take place on January 20, 21,
and 22 at Planet Hollywood’s Theatre for the Performing Arts. Tickets
for the preliminaries, as well as the Miss America Live! finals will be
available to the public at www.ticketmaster.com starting in
December.

Miss America has called Planet Hollywood Resort & Casino
home since moving to Las Vegas from Atlantic City in 2006. Kirsten
Haglund, of Farmington Hills, Michigan, is the current Miss
America.

The Miss America Organization is one of the nation’s leading
achievement programs and the world’s largest provider of scholarship
assistance for young women. Last year, the Miss America Organization
and its state and local organizations made available more than $45
million in cash and scholarship assistance. For more information, go
to www.missamerica.org.


For information on Planet Hollywood Resort & Casino, please visit
www.planethollywood.com.For information on TLC, please visit
http://tlc.discovery.com


Miss America Press Release sent in e-mail



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